It’s been almost a year since a tweeting officer thrust the Philadelphia Police Department into the social media limelight. Since then the PPD has embraced their new crime-fighting medium. They tweet traffic advisories, crime information, and community updates. And that solo Twitter using now has a posse of about a half-dozen officers.
The PPD has launched a blog, an app, and has been posting crime footage to YouTube in an effort to get the word and faces of criminals out into the web. And It’s worked.
Since the installation of the web based tactics they call PPD 2.0, officers have made 100 arrests.
And it’s all thanks to social media. And the public, of course.
Is the anonymity of the web helping to erode the stigma associated with cooperation?
It’s a brave new world out there.