SEPTA wants riders to show why they ride public transit by snapping a creative Instagram photo and hash tagging #iseptaphilly.
Beginning today, November 1, public transit riders who submit an Instagram photo to the campaign will be eligible to win prizes ranging from tickets to concerts, 76ers games, and Blue Mountain Ski Area to SEPTA passes and gear.
The photos will be shared on a live stream on SEPTA’s iSEPTAPhilly homepage.
In a press release Wednesday, SEPTA said it hopes this campaign will help attract the younger generation of public transit riders and draw some creative responses.
PlanPhilly snapped the submission above on our own brand new Instagram account, @PlanPhilly. [Go ahead and follow us, why don’t you?] Check the #iseptaphilly hash tag for our photo and others.