Sponsorship Opportunities

Sponsor The 2024 Lifelong Learning Award

WHYY is delighted to announce that Yo-Yo Ma will be honored with WHYY’s 22nd Annual Lifelong Learning Award on May 1, 2024 at an in-person award presentation and reception with a virtual option to view the interview.

Started in 2002, the WHYY Lifelong Learning Award recognizes an honoree who has demonstrated a passion for lifelong learning for themselves and for all those they can inspire. Previous recipients include President Joseph R. Biden (while not in-office), Dr. Anthony Fauci, Dr. Henry Louis Gates Jr., Gwen Ifill, Judy Woodruff, and more.

The highlight of this event will be the opportunity to experience a live interview of Yo-Yo Ma by Terry Gross, host and co-executive producer of Fresh Air, before the interview is broadcast on Fresh Air. In-person guests are also invited to attend a VIP reception at WHYY with heavy hors d’oeuvres and a behind-the scenes tour of WHYY.

Sponsoring WHYY’s 2024 Lifelong Learning Award provides your business the opportunity to be associated with a brand that is trusted and admired while demonstrating your support of local public media. WHYY offers a range of benefit-rich sponsorship options for this prestigious event.

If you would like to become a sponsor, please contact Nancy Stuski, Vice President of Institutional Advancement, at nstuski@whyy.org or 215-351-1223.

VIRTUOSO $50,000 – Category exclusive

• 10 tickets to the in-person event, including cocktail reception and program.
• 20 links for virtual event.
• Opportunity to record a branded video.
• Recognition of support by WHYY President and CEO during event opening remarks.
• 35 on-air recognition spots on WHYY-FM 90.9.
• 10 on-air recognition spots on WHYY-TV 12.
• 150,000 web ad impressions rotating on WHYY.org and billypenn.com
• 175,000 audio impressions on WHYY Live Stream.
• Full-page ad in print and digital program book.
• Formal announcement of sponsorship in WHYY weekly e-newsletter distributed to over 200,000 subscribers.
• Logo inclusion on event promotion, during the live event and incorporated into the virtual event.
• $500 donation to Project Home.

MAESTRO $35,000 – Category exclusive

• 10 tickets to the in-person event, including cocktail reception and program.
• 20 links for virtual event.
• 25 on-air recognition spots on WHYY-FM 90.9.
• 10 on-air recognition spots on WHYY-TV 12.
• 125,000 web-ad impressions rotating on WHYY.org and billypenn.com
• 150,000 audio impressions on WHYY Live Stream.
• Full-page ad in print and digital program book.
• Formal announcement of sponsorship in WHYY weekly e-newsletter distributed to over 200,000 subscribers.
• Logo inclusion on event promotion, during the live event and incorporated into the virtual event.
• $350 donation to Project Home.

CRESCENDO $25,000

• 8 tickets to the in-person event, including cocktail reception and program.
• 15 links for virtual event.
• 20 on-air recognition spots on WHY-FM 90.9.
• 8 on-air recognition spots on WHYY-TV 12.
• 100,000 web ad impressions rotating on WHYY.org and billypenn.com
• 125,000 audio impressions on WHYY Live Stream.
• Full-page ad in print and digital program book.
• Formal announcement of sponsorship in WHYY weekly e-newsletter distributed to over 200,000 subscribers.
• $250 donation to Project Home.

STACCATO $12,500

• 6 tickets to the in-person event, including cocktail reception and program.
• 10 links for virtual event.
• 10 on-air recognition spots on WHY-FM 90.9.
• 6 on-air recognition spots on WHYY-TV 12.
• 75,000 we ad impressions rotating on WHYY.org and billypenn.com
• 75,000 audio impressions on WHYY Live Stream.
• Full-page ad in print and digital program book.
• Logo inclusion on event promotion, during the live event and incorporated into the virtual event.
• $125 donation to Project Home.

INSTRUMENTALIST $7,500

• 4 tickets to the in-person event, including cocktail reception and program.
• 10 links for virtual event.
• 50,000 web ad impressions rotating on WHYY.org and billypenn.com
• 50,000 audio impressions on WHYY Live Stream.
• Half-page ad in print and digital program book.
• Logo inclusion on event promotion, during the live event and incorporated into the virtual event.
• $75 donation to Project Home.

TICKETS $400 ($600 for two tickets)

• 1 ticket to the in-person event, including cocktail reception and program.