What’s for breakfast?


Hour 2

Guests: Eric Rimm, Matthew Hudak, Abigail Carroll

Sales of breakfast cereal have fallen in recent years.  Americans are choosing yogurt or breakfast bars instead of a bowl of cereal for their morning meal.  Why is the good old bowl of cereal falling out of favor?  And is breakfast really the most important meal of the day? Today we look at the history and evolution of the breakfast in America.  Marty’s guests include ERIC RIMM, Professor of Epidemiology and Nutrition at Harvard School of Public Health, MATTHEW HUDAK, packaged-food analyst for Euromonitor International, and ABIGAIL CARROLL, food historian and author of Three Squares: The Invention of the American Meal.

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