City leaders welcome new SuperSuds franchise to the Browntown/Hedgeville area of Wilmington.
Wilmington Mayor James Baker and 6th District City Council Member Kevin F. Kelley were on hand for the ribbon-cutting and grand opening ceremony for what’s being called a state-of-the-art laundromat at 900 S. Franklin Street. The chain was started in Fredericksburg, Virginia in 1996.
“We’re excited to be here in Wilmington,” said SuperSuds CEO Robert Schwartz. “We looked at a lot of locations up and down the East Coast, and this came to us as one of our top areas for growth.” The idea behind the business was to bring professional management to what had traditionally been run as mom-and-pop operations.
“We really are about giving back to the community and making a really first class facility,” said Schwartz. He adds that the laundromat is designed to make the process more efficient. “The community, we believe, needs it. As you can see we built a great facility, we’re very proud of it.”
The efficiency comes through the use of high speed washers and energy-efficient dryers which Schwartz describes as having “the fastest in-store cycle time in the industry.” The store also features large flat-screen televisions and vending services with food and drinks.
SuperSuds is open seven days a week from 8:00 a.m. to 11:00 p.m.