Right NEast/Wrong NEast: When you can’t decide on a neighborhood, pick two

What happens when news takes place on a geographic border? The best decision is to pick a location and stick with it.

Or, if you’re Action News, use both and consider your bases covered.

When a man was shot Jan. 25 on the 2000-block of Bridge Street, there was a decision to be made. Bridge Street divides Wissinoming and Frankford, so where did the murder take place?

We won’t split hairs here. Had Action News chosen the neighborhood on the wrong side of the double-yellow traffic line, we would have understood. The station can’t tell the difference between Fishtown and Frankford, so we’re not expecting any miracles here.

Instead, Action News’ RSS Feed ran a Wissinoming headline…


…then used Frankford as the location within the story.

Of all the decisions we could have overlooked, Action News managed to make a bad one.

Outside media don’t care about the Northeast. We have all seen them misuse, misspell and mistake our neighborhoods and our streets, so we at NEast Philly wanted to do something about it. When they get it wrong, we set it right in a segment we like to call Right NEast/Wrong NEast.


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