Company had a hard time at first keeping up with demand after Oprah mentioned them in her magazine.
A boutique company in Cherry Hill is reaping the benefits of some national media attention.
The sound of a chocolate bar maker hums away in the back room at Chocomize, a Cherry Hill company that makes custom chocolate bars. Eric Heinbockel is one of three partners in the company who says they got started accidentally.
“We were really interested in college in mass customization we kind of by coincidence had this happening in the back of Nick’s car, where some chocolate and granola and gummy bears from the penny candy section melted together.”
Nick is fellow partner Nick LaCava. He says the company was re-born, when Oprah’s “O” magazine mentioned them, setting the phones to ringing, quintupling business overnight. LaCava at first they struggled to keep up.
“And then it comes down naturally, but that daily base of orders increases.”
The men say they will put almost anything on a candy bar from bacon to potato chips, but not pickles, as one customer requested, because they don’t stay put.