TV ad goes negative in US Senate race

    The Democratic primary race for US Senate has hit the unofficial starting gate. Both candidates are now airing television ads. Voters across the state are getting introduced to Congressman Joe Sestak today, while Senator Arlen Specter has begun his attack.

    Specter has been running ads for about a week now. But on Tuesday, a new spot hits his Democratic rival hard.

    “Joe Sestak, relieved of duty in the Navy for creating a poor command climate. Joe Sestak, the worst attendance of any Pennsylvania Congressman.”

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    The negative ad airs the same day that Sestak introduces himself to voters.

    “Meet Joe Sestak, he’s the Democrat running against Arlen Specter. Sestak has been called Pennsylvania’s most effective new Congressman. But he’s not a career politician.”

    Larry Ceisler is a former political consultant and publisher of Ceisler says the negative ads will likely come out of the Sestak campaign as well.

    “He’s behind in the polling. Arlen Specter is the incumbent. So, he has to give these primary voters a reason not to re-elect Specter.”

    Ceisler says expect to see plenty of ads linking Specter with his Republican past.

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