For families in the Delaware Valley, the Jersey Shore has been the backdrop of summer getaways for generations. But seaside communities have seen some rough times in recent years. Luckily, things are starting to turn around.
For once in New Jersey’s history, Philadelphia’s city-dwelling shoobies are no longer the problem, but the solution, as they help to reclaim the beaches from MTVs G-T-L crew, and more importantly, create lasting memories for generations to come.
After suffering under the weight of the country’s economic downturn, the Jersey Shore’s $38 billion tourism industry is beginning to retake its stake of annual vacation dollars.
In Sunday’s Philadelphia Inquirer, writer Jackie Urgo’s examines the comeback of the business of shore tourism.
According to the piece, the State of New Jersey has committed $2.7 million for a spring/summer marketing campaign.