The privatization of weather forecasting could make mainstream media forecasts obsolete, or even possibly, more accurate.
These days, finding a niche start-up is pretty simple, no matter the industry. But in general, information like weather reports still generally comes from big-name sources, like the National Weather Service, or weather.com, until now.
Weather Works, a privately held, New Jersey-based company, provides hyper-focused weather reports to officials at The Meadowlands, allowing for location specific updates, as opposed to regional reports.
According to a story written for The Star Ledger on NJ.com, “private weather firms have become big business…as more and more industries have found they are directly affected by the whims of the weather.”