Within that group, 68% identified as white-owned and 32% as Black-, Asian-, or Hispanic-owned, which the Philadelphia Fed aggregated to create the category of owned by a person of color. By gender, 51% were owned by men, 22% by women. The remaining 27% of businesses were owned by a man and a woman. The majority of all businesses surveyed brought in less than $1 million a year in revenue. The U.S. government defines a small business as one with 500 or fewer employees, although the vast majority of survey respondents had nine employees or fewer.
While most small businesses reported loss of revenue in the pandemic, more small businesses owned by women and people of color reported seeing their businesses slide, 91% and 89% respectively, compared with the 82% of white- or men-owned firms. Businesses owned by people of color or women were also more likely to report reducing their staff.
Stark differences also emerged in the number of businesses in the Philadelphia region that received Paycheck Protection Program loans. After two rounds of that funding, 54% of businesses owned by people of color reported that they had received all of the PPP they had requested, while 74% of white-owned firms and 75% of men-owned firms reported that they had. Women-owned businesses fell in the middle, with 64% reporting they had received all they had asked for in federal forgivable loans.
Women-owned firms were also more likely to be rejected totally for PPP funding, with 1 in 10 applicants receiving nothing, a higher number of rejections than was experienced by businesses either owned by men or people of color.